Thursday, October 20, 2016
4:30:00 PM
An introduction to public speaking
Noone can deny the importance of public speaking in business in particular and life in general.Artists, politicians and businessmen use public speaking skills approximately everyday.
Here you find a presentation that offers you a general background about PS in addition to some useful tips about oral presentations preparation and delivery.
Friday, August 12, 2016
5:35:00 PM
Youth and democratic Development Challenges
Zagora, Morocco
Bni Zouli Forum for Development and Communication in Zagora (FOBDEC), in cooperation with the British council, organized a national youth forum, under the theme “Youth and Challenges of Democratic Development”, on April 17, 2016 at Reda Zagora Hotel.
During the day more than 120 participants interacted actively with 12 youth leaders who represented Moroccan youth organizations and/or international organizations working in Morocco. Here are some of the representatives:
- Policies Analysis Center for MENA Zone, represented by Zaineb Ben Zima.- Youth for Youth Association, Ahmed Rizki.- Prometheus Institute for Democracy and Human Rights, Yasine Bezaz.- “No Hate Speech Movement” national committee, Bouthaina Farsi.
Political participation, human rights, philosophy and politics were among the sub-themes elaborated by speakers in the forum.
Participants between the ages of 18 to 32 showed their happiness in attending the conference.
Latifa, a 20 year old student from Tisrgat near Zagora, said “it’s a great opportunity to be here in this conference. In fact, I learned a lot about different experiences of young leaders who presented their talks here today. One of them that touched me a lot was a girl who comes from a rural area. Ms Rkia Qasm, the president of Afra Commune, shared her political experience and her point of view to upgrade young people’s participation in the public issues.”
Mourad, a member of a local association, made this comment. “This forum was exciting because the content was both crucial and interesting. There were speakers and participants from different parts of Morocco who shared various experiences about many issues related to youth.”
Said, a president of a local NGO in a small village called Ait Kajour near Tamgrout, said, “I was invited to this forum by organizers. It was an event that gave young and emergent leaders in Morocco the opportunity to meet and talk different issues that matter as active citizens, who contributed for sure in the political, economic and cultural development of their country.”
Organizing a nationwide event like this one wasn’t an easy task, but it reflected the hard work of the team headed by Khalid Chahid, the FOBDEC president, who told us “this forum aims to discuss youth and democracy issues. It’s a fruit of a partnership between our organization and the British Council. The event gathers young leaders from four corners of the country to talk about their experiences in networking and political participation among others.
Our hope is to create a strong youth movement to contribute in the democratic development in Zagora and the region.”
The forum was finished by an award ceremony in which Active Citizens program participants received their certificates and posed for a group photo.
5:02:00 PM
The Steps in Starting a Business
A-Read this text carefully:
The Steps in Starting a Business
Nearly every person who makes
the decision to start a business is an entrepreneur
because he or she is willing to take a
risk. Usually people decide to start a business to gain profits and to
“do something on their own” or to be their own boss.
Entrepreneurs then gather the factors of
production and decide on the form of business
organization that best suits their
purposes. Anyone hoping to become an entrepreneur must also learn as much as
possible about the business he or she plans to start. This process includes
learning about the laws, regulations, and tax codes that will apply to the
business.
Elements of
Business Operation
To start a business, you must make
potential customers aware that your services are
available for a price. You could have
one-page fliers printed to advertise your business
and pass them out. You could also buy advertising
space in the local newspaper.
Every business, regardless of size,
involves four elements: expenses, advertising,
receipts and record keeping, and risk.
Expenses
If you own a painting business, you will
need to purchase brushes and paint. As your
business grows, you might invest in paint
sprayers so that you can complete jobs faster.
This new equipment would add to your income,
but will probably take more money
capital than you have on hand.
Advertising
You will quickly find out that letting potential
customers know that you are in business
is costly. Once you have customers,
however, information about your business will spread by word of mouth.
Receipts and
Record Keeping
No matter how small your business is,
having a system to track your expenses and
income is key to your success. All receipts should
be safely filed and saved.
Risk
Every business involves risks. You must
balance the risks against the advantages of
being in business for yourself - including profit
versus loss.
Depending on the kinds of jobs you do, you
will need equipment and replacement
parts. At first, you might buy parts as you
need them for a particular job: In time, you will
find it easier to have an inventory.
An inventory is a supply of whatever items are used in
a business.
Probably one of the first things you want
to do, if you have not already done so, is buy
a computer. With the computer, you also
should purchase the programs that will allow you to keep track of all your
expenses and all your receipts. Many such programs exist and are relatively
inexpensive. Programs write checks for you, calculate your monthly profit and loss,
tell you the difference between what you own and what you owe (called net
worth),and so on. As an entrepreneur, you are taking many risks, but the
profit you expect to make is your incentive for taking those risks. For
example, if you spend part of your savings to pay for advertising and
equipment, you are taking a risk. You may not get enough business to cover
these costs.
B- Re-read
the text and answer all the questions:
1-What is the general idea of the text?
2-Comment on this quote “Nearly every
person who makes the decision to start a business is an entrepreneur
because he or she is willing to take a risk”?
3- Decide whether these statements are true
or false? Justify your answers?
a-Computer
programs are so expensive.
b- Only huge
companies need accounting records to meet success.
c-To gain
money you have to spend money.
d-Every
entrepreneur needs to be aware of different laws and regulations related to
business.
4- Find in the text words or expressions meaning
the same as:
a-to set up b-director c-charges d-buy
5- What do the two underlined words in the
text refer to?
4:50:00 PM
Cultural challenges in business
A-Read carefully the text:
Nobody actually wants to cause offence but,
as business becomes ever more
international, it is increasingly easy to
get it wrong. There may be a single European
market but it does not mean that managers
behave the same in Greece as they do in
Denmark.
In many European countries handshaking is
an automatic gesture. In France good
manners require that on arriving at a
business meeting a manager shakes hands with
everyone present. This can be
a demanding task and, in a crowded room, may require gymnastic ability if the
farthest hand is to be reached. Handshaking is almost as popular in other
countries - including Germany, Belgium and Italy. But Northern Europeans, such
as the British and Scandinavians, are not quite so fond of physical
demonstrations of friendliness.
In Europe the most common challenge is not
the content of the food, but the way you behave as you eat. Some things are
just not done. In France it is not good manners to raise tricky questions of
business over the main 39 course. Business has its place: after the cheese
course. Unless you are prepared to eat in silence you have to talk about
something - something, that is, other than the business deal which you are
continually chewing over in your head.Italians give similar importance to the
whole process of business entertaining. In fact,in Italy the biggest fear, as
course after course appears, is that you entirely forget you are there on
business. If you have the energy, you can always do the polite thing when the
meal finally ends, and offer to pay. Then, after a lively discussion, you must
remember the next polite thing to do - let your host pick up the bill.
In Germany, as you walk sadly back to your
hotel room, you may wonder why your
apparently friendly hosts have not invited
you out for the evening. Don’t worry, it is
probably nothing personal. Germans do not
entertain business people with quite the same enthusiasm as some of their
European counterparts.
The Germans are also notable for the amount
of formality they bring to business. As an outsider, it is often difficult to
know whether colleagues have been working together for 30 years or have just
met in the lift. If you are used to calling people by their first names this
can be a little strange. To the Germans, titles are important.
In Italy the question of title is further
confused by the fact that everyone with a
university degree can be called Dottore
- and engineers, lawyers and architects may also expect to be called by
their professional titles.
These cultural challenges exist side by
side with the problems of doing business in a
foreign language. Language, of course, is full
of difficulties - disaster may be only a
syllable away. But the more you know of the
culture of the country you are dealing with, the less likely you are to get
into difficulties. It is worth the effort. It might be rather hard to explain
that the reason you lost the contract was not the product or the price, but the
fact that you offended your hosts in a light-hearted comment over an aperitif.
Good manners are admired: they can also make or break the deal.
B- Re-read
the text and answer all the questions:
1-What is the general idea of the text?
2-Show the importance of understanding
other cultures in business?
3- Decide whether these statements are true
or false? Justify your answers?
a-Italians
don’t prefer to be called by their professional titles.
b- In
Germany you are requested to call people by their first names.
d-The rest
of Europeans focus on entertaining their guests of business more than Germans.
e-British
and Scandinavians prefer to keep more distance while greeting.
4- Find in the text words or expressions
meaning the same as:
a-worldwide b-courtesy c-menu d-completely
5- What do the two underlined words in the
text refer to?
4:50:00 PM
What is business?
A-Read all the text carefully:
What is business?
Business is an organized approach to providing customers with the goods and services
they want. The word business also refers to an organization that provides these goods and
services. Most businesses seek to make a profit - that is, they aim to achieve revenues that exceed the costs of operating the business. Prominent examples of for-profit businesses include Mitsubishi Group, General Motors Corporation, and Royal Dutch/Shell Group.
However, some businesses only seek to earn enough to cover their operating costs.
Commonly called nonprofits, these organizations are primarily nongovernmental service
providers. Examples of nonprofit businesses include such organizations as social service
agencies, foundations, advocacy groups, and many hospitals.
Business Operations
A variety of operations keep businesses, especially large corporations, running
efficiently and effectively. Common business operation divisions include (1) production,
(2) marketing, (3) finance, and (4) human resource management.
Production includes those activities involved in conceptualizing, designing, and
creating products and services. In recent years there have been dramatic changes in the
6 way goods are produced. Today, computers help monitor, control, and even perform work.Flexible, high-tech machines can do in minutes what it used to take people hours to
accomplish. Another important development has been the trend toward just-in-time inventory.
The word inventory refers to the amount of goods a business keeps available for wholesale or retail. In just-in-time inventory, the firm stocks only what it needs for the next day or two. Many businesses rely on fast, global computer communications to allow
them to respond quickly to changes in consumer demand. Inventories are thus minimized
and businesses can invest more in product research, development, and marketing.
Marketing is the process of identifying the goods and services that consumers need and
want and providing those goods and services at the right price, place, and time.
Businesses develop marketing strategies by conducting research to determine what products and services potential customers think they would like to be able to purchase. Firms also promote their products and services through such techniques as advertising and personalized sales, which serve to inform potential customers and motivate them to purchase. Firms that market products for which there is always some demand, such as foods and household goods, often advertise if they face competition from other firms marketing similar products. Such
products rarely need to be sold face-to-face. On the other hand, firms that market products and services that buyers will want to see, use, or better understand before buying, often rely on personalized sales. Expensive and durable goods - such as automobiles, electronics, or furniture - benefit from personalized sales, as do legal, financial, and accounting services.
Finance involves the management of money. All businesses must have enough capital
on hand to pay their bills, and for-profit businesses seek extra capital to expand their
operations. In some cases, they raise long-term capital by selling ownership in the
company. Other common financial activities include granting, monitoring, and collecting
on credit or loans and ensuring that customers pay bills on time. The financial division of
any business must also establish a good working relationship with a bank. This is
particularly important when a business wants to obtain a loan.
Businesses rely on effective human resource management (HRM) to ensure that they
hire and keep good employees, and that they are able to respond to conflicts between
workers and management. HRM specialists initially determine the number and type of
employees that a business will need over its first few years of operation. They are then
responsible for recruiting new employees to replace those who leave and for filling newly
created positions. A business’s HRM division also trains or arranges for the training of its
staff to encourage worker productivity, efficiency, and satisfaction, and to promote the
overall success of the business. Finally, human resource managers create workers’
compensation plans and benefit packages for employees.
B- Answer all these questions:
1- Give a definition to the word ‘business’.
2- What is the difference between for-profit and non-profit organizations? Support
your answer with relevant examples.
3- What is production?
4- What is marketing?
5- Define such business operation as finance.
3:35:00 PM
Introduction to ELT teachers CPD: Three online solutions
Noone can deny the importance of continuing professional development for ELT instructors.It helps teachers to stay up to date with the new methods and procedures of teaching and learning which leads to the improvement of their classes output.Learning was and is still always linked to travel but the only difference between past teachers and actual ones, seeking professional development, is that in the past educators take long real journeys .However , traveling for knowledge in the modern era can also be virtual with same or better results in various aspects.
3:07:00 PM
ISTA Ouarzazate's English club organised it's PSC first edition.
Today's afternoon from 16h00 through 18h00 in the cultural complex ,Ouarzazate English Friends Club of ISTA Ouarzazate organised its public speaking competition first edition under the theme :
Public speaking skills
enhance employability.
According to
the final jury decision, that included Mr.Bouri ,English teacher and
civil society 's activist , Mr.Tenner and Ms.Emily from peace corp
organization, winners come
as
follows:
·
First position: Miss Souhaila
Erraoui – computer network trainee
·
Second stage:Mr.Amzil
Mohssine-accountancy student
·
Third stage:Miss.Merieme
Berka-accountancy trainee
Talent show was also present and trainees performed good songs in both English and Arabic.The competition was moderated by Mr.Mohamed El boubakri ,English teacher in ISTA Ouarzazate and EFC coordinator.
here you
find some shots and see you in the second eddition.
Thanks
everyone
Tuesday, August 9, 2016
5:16:00 PM
MPM and OEFC organised a capacity building training in Ouarzazate
Along two days Feb 27and 28,2016 in AlAnouar centre of Ouarzazate, an intensive two-day training took place ,as a result of the cooperation between English friends club of ISTA Ouarzazate , MasterPeace Morocco of Marakech and AlAnouar centre of Ouarzazate.Various workshops and activities about social entrepreneurship, public speaking, leadership... were presented to about 50 participants .
Daily coffee breaks, and a vegetarian buffet were served .Further more, Ighounan abdelouahab and Soulaimani Ismail ,who are two singers and OEFC members ,sang fabulous songs in both Arabic and English that made everyone passed unforgettable evening.
Among our guests there were Mr.Adil Bouyoub and Mr.Salimi yousef , both management and accountancy trainers .In addition to two journalists , Miss Maryam achnour a reporter of ''Aswat Ouarzazate '' /Ouarzazate voices e-redio and Mr.Mouad Azugar , e-news journalist .
At the end of the training, participation and recognition certificates were delivered.Then, a group photo was taken and people left AlAnouar centre with the hope to meet again and again.
For more information here is an article by e-news.ma about the event http://www.e-news.ma/en/2016/03/masterpeace-morocco-organised-capacity-building-training-ouarzazate
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